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Looking to reach new audiences? Trying to develop just the right
message? Hoping for greater or national media exposure?
At Maximus, we understand that each individual or organizational
situation is unique. As a result, we create your campaign around your
special interests, helping to chart a course designed to meet your
goals. The result is an effective, highly customized plan, comprised
of a dynamic mix of our core services:
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Message Development - The success of every PR initiative
hinges on message development - the special quality that makes you
stand out. We work with you to craft convincing media messages,
focusing our efforts to find your unique angle.
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Media Strategy - Major media is either proactive or
reactive. Whereas newsbreaks may be sudden, most PR initiatives are
planned and implemented very strategically. Maximus has been very
successful in "making news" in both the secular and religious
press. Our strategy plans are designed with both artistry and
accuracy. We will ensure that your message reaches your audience
with precision and with maximum impact.
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Media Material Development - Our team of
professional writers will craft compelling media materials that get
attention and effectively deliver your message. From standard press
releases to cutting-edge digital media kits, pitch letters to
in-depth company and organization backgrounders, the Maximus team
knows what the right creative materials are for the promotion of
products, building brands, or enhancing a company or person's
reputation.
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Event Planning and Promotion - Maximus has
succesfully established itself as a leader in event planning and
coordination. From standard organizational meetings or workshops to
major conferences or events, Maximus can create and promote the
most exciting and well-managed event in the Catholic world.
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Media Outreach and Placement - Our team has cultivated
relationships with both faith-based and secular media. We can
secure valuable interviews with religious media and major print,
radio, television, and Internet outlets. Our media outreach
services include feature story placement, broadcast media
appearances, media tours, audio and on-location press conferences.
In addition to our full-service PR campaigns, we also offer a
listing service for clients whose only need may be media
placement.
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Media Training - When the camera rolls, you want to deliver
articulate messages with poise and credibility. Drawing on veteran
experience in local and national broadcast and print news, our team
will ensure you are prepared to answer hard questions and
convincingly present your message.
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Maxwire - Want to reach the faith-based market quickly and
at a low cost? With Maxwire, you can customize an e-mail or
fax a press release to our proprietary database which includes more
than 20,000 editors, reporters, and producers covering print,
radio, television, and the Internet. Depending on the market you
want to reach, Maxwire can blast your press release to defined
group of media centers of influence.
Beyond these core services, Maximus can also tackle the most
challenging of agendas including:
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Advocacy Campaigns - Hearts and minds are not converted
overnight. Winning public trust requires a credible vision
backed by constant education and grassroots action. Maximus will
help design and lead local, national, and even international
campaigns that make a difference.
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Communications Planning - We will assess your
communications program to ensure that your strategies and
tactics are aligned to your goals, and that you are using each
communications channel effectively.
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PR Foundations Workshop - Maximus provides customized
training for your own communications team. These workshops cover
the PR basics from press release writing to message development
and media relations.
If you are an individual or organization looking for increased
visibility for your message, event or product, look no further than
Maximus Media Group. Our creative team has a proven track record
with the mainstream and Christian media as well as the faith,
vision and strategy skills to ensure your overall communcations
plan is the most effective one to meet your ultimate goals.
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